My name is Keith LaFountaine. I am a copywriter and content marketer with 6+ years of experience writing for B2B and B2C audiences.
Check out my content portfolio.
I am a Vermonter who has found a new home in El Paso, TX.
After graduating with a Bachelor’s degree in Cinema Production, I began my copywriting career, writing mainly for a B2C automotive audience.
Since then, I have expanded my capabilities, writing content for a SaaS B2B audience in a content marketing role that covered everything from email marketing to paid ads and old-fashioned blog posts.
I have experience writing:
Blogs, Landing Pages & Other Digital Pages
Over my 6+ year career, my bread and butter has been digital content. I have extensive experience writing blogs, landing pages, webpages, and other forms of digital content. I have also ghostwritten byline articles for Subject Matter Experts (SMEs) about complex topics like PFAS regulations, ESG strategies, and more.
Email Marketing
In my last role, I extensively wrote email marketing for lead generation. I have written nurtures and drips that have resulted in event registration, asset downloads, and more.
Social Media & Paid Ads
I have experience writing paid ads for social media, like LinkedIn, promoting digital collateral (like whitepapers, guides, and eBooks) and virtual events.
Much more!
This is just a brief, top-down view of my capabilities. If you’d like to learn more about other content examples or additional experience, please feel free to ask!